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What? He wasn't serious? Who knew? Talk about your communications fail

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It’s no secret that I am not a fan of Sun News. I find their bias and lack of balance an affront to professional journalism. And yes I realize the CBC has its biases as well, but not anywhere to the scale that Sun does.

This blog is about a communications fail that is actually pretty funny. And it is at Sun News’ expense.

It has to do with an on-air interview they did with Scott Vrooman. Vrooman is a Canadian economist turned comedian working in Los Angeles. I wasn’t familiar with him but some may know him from his TV show Picnicface or from his character as a right wing commentator on This Hour Has 22 Minutes. He has also written for CBC Radio’s This is That.  

The reason I enjoyed his Sun interview so much isn’t because he is funny, but mainly because the people at Sun were so eager for someone, apparently anyone to interview who spoke ill of the CBC, that they didn’t get that he was being sarcastic.

In fact they kept the interview on their site apparently until somebody told them. Then they took it down, pretending I guess that it never happened. But it did, and it is a delight.

I’m pleased to copy it here, but first you should read his essay that prompted a producer at Sun to call him for the on-air interview in the first place. It’s something he wrote for iPolitics more than two years ago, prompted by Conservative MPs who had presented a petition calling for an end to taxpayer funding of the CBC.

While Sun didn’t get that it was dripping in Stephen Colbert-like sarcasm, I’m sure you’ll have absolutely no trouble. Enjoy

So based on that, Sun News lined up the interview.  Here you go.

After Sun discovered Scott wasn’t being serious, and in fact was kind of making fun of them, they removed the interview from the site. This prompted him to write an open letter, asking they repost it. The letter is pretty funny too.

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